IPO Insights

Foodie Media Berhad

Foodie Media Berhad is primarily involved in the digital media publishing business, where it creates, produces, and publishes digital content on social media pages and blogs across various platforms like Facebook, Instagram, and TikTok. The company operates a portfolio of 37 lifestyle-focused brands across Southeast Asia, covering F&B, property, travel, and technology. In addition to digital media publishing, the Group provides other marketing campaign services, including Key Opinion Leader (KOL) marketing, short-film drama marketing, affiliate commerce, and campaign management services. Its subsidiaries, incorporated in Malaysia and Singapore, carry out these principal activities.

IPO Details
Market: ACE
Principal Adviser: Maybank Investment Bank Berhad
Shariah Status: SC (No)
Listing Price: 0.3
PE Ratio: 24.7-35.7
    PE (FYE): 35.7
    PE (FPE Annualised): 24.71
    PE (Hybrid): 24.66
MITI allocation?: No
Closing Date: 19-Nov-2025
Balloting Date: 21-Nov-2025
Listing Date: 28-Nov-2025
Oversubscription rate: 24.63x
Average Analysts FV*:
Mplus (0.47), Kenanga (0.38), TA (0.34), RHB (0.36), Tradeview
iSaham IPO Score***:
Market Cap: 266.40 M
Number of Shares: 888.00 M
IPO Allocations No. of Shares %
Malaysian Public 44.40 M 5.0%
Eligible Directors and employees 15.0 M 1.69%
Private placement to selected investors and others 190.6 M 21.46%
Total Allocations 250.00 M 28.15%

Offer for Sales of 112.00 M existing shares representing 12.61% enlarged shares.

Public Issue of 138.00 M new shares representing 15.54% enlarged shares.

Median Sectors PE: N/A
Median Peers PE:
Utilisation of Proceeds
Purpose Amount (RM'000) %
Expansion Recruitment of workforce 23,100 55.8
Expansion Purchase and renovation of live streaming building 7,000 16.9
Expansion Purchase of equipment for expansion and upgrading existing equipment 1,500 3.6
Expansion Subscription in software solutions integrated with AI functionality 700 1.7
Working capital Working capital 4,500 10.9
Listing expenses Defraying fees and expenses in relation to our IPO and Listing 4,600 11.1
Total 41,400 100
Utilisation of Proceeds
SWOT Analysis

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